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Lead Designer — Brand Identity, Experience Design & Design Systems
I build brands and digital experiences that scale: concept-to-execution identity work, product/marketing experience design, and system thinking that keeps teams consistent and fast.
FEELING
THE FLOW
I’m at my best where strategy meets craft—turning ambiguous problems into clear visual direction and systems teams can actually maintain. I partner closely with stakeholders to build alignment, care deeply about consistency, and hold collaboration at the highest.
But also, gangster rap and coffee.
Brand identity • Visual systems • Experience design (web/product) • Design systems • Art direction • Campaign/toolkit design • Figma • Adobe CC
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